Schedule
Print7:00am to 8:00am | Registration/Continental Breakfast | |
8:00am to 9:00am |
Understanding the Dynamic Publishing Industry
Julie Silver, MD |
|
9:00am to 10:00am |
Writing a Nonfiction Book Proposal
Julie Silver, MD |
|
10:00am to 10:45am |
Short Stuff: Crafting Compelling Blogs, Blurbs and Bios
Susan Aiello, DVM, ELS |
|
10:45am to 11:10am | Morning Break | |
11:10am to 12:00pm |
Developing Powerful Content for Nonfiction and Memoir
Regina Brooks |
|
12:00pm to 1:15pm | Break for lunch* | |
1:15pm to 2:15pm |
Advice from Literary Agents and Editors on Publishing
(Panel Discussion) |
|
2:15pm to 2:45pm |
Writing and Publishing in Healthcare Advocacy
Michael Sinha, MD, JD, MPH |
|
2:45pm to 3:30pm |
How to Use Elements of Memoir Writing in Narrative Nonfiction and Self-Help Books
Julie Silver, MD |
|
3:30pm to 4:00pm | Afternoon Break |
4:00pm to 5:15pm |
Developing and Delivering Persuasive Pitches: Oral Book Pitches and Elevator Pitches
Julie Silver, MD Receptivity to a book or a business idea often hinges on a minute or two in front of the right people. Oral book pitches and elevator pitches can be defining moments for your work. This workshop helps you make the most of that pivotal moment. At this workshop, participants get expert advice to develop and refine their pitch. Further practice is offered during breaks on Friday, and then, on Friday afternoon, participants are given 70 seconds to verbally pitch their book (or other idea) to a panel of editors, literary agents, and publishing professionals. At the conclusion, the panelists provide instant, constructive, written feedback designed to help you hone your pitch. Please note: ♦ You may attend this workshop and develop your pitch, but opt not to deliver your pitch to an audience on Friday. |
|
5:15pm to 7:00pm | Break for dinner* |
7:00pm to 8:45pm |
Writers Workshop A
Course Faculty Boost the impact of your writing by having it critiqued by a publishing professional who is an expert in healthcare publishing. Workshop instructors will review a sample of your writing that you are invited to submit (this is optional) approximately one month prior to the course. During the workshop, the instructors lead small-group discussions—with no more than 10 attendees—about the strengths and opportunities for improvement in each participant's writing sample. Not only will you receive valuable feedback on your own writing, but you will gain crucial insights from the discussion of your peers' writing. You are invited to participate even if you don't have a writing sample—the tips you get from the critiques of others' work make it well worth attending. Note: While not required, most attendees participate in both Writers Workshops A & B. When enrolling for both of these evening workshops, you will be placed with different instructors to afford you access to different perspectives, skills development, and support to meet your writing and publishing goals. |
7:00am to 8:00am | Continental Breakfast | |
7:00am to 8:00am |
Pitches Practice Session
(for attendees of Thursday's optional Pitches Workshop) |
|
8:00am to 9:00am |
Publishing Thought Leader Articles
Julie Silver, MD and Rusty Shelton |
|
9:00am to 10:00am |
A Physician's Publishing Journey
Rana Lee Adawi Awdish, MD, FCCP, FACP |
|
10:00am to 10:45am |
Making English Move
Susan Aiello, DVM, ELS |
|
10:45am to 11:15am | Morning Break | |
10:45am to 11:15am |
Pitches Practice Session
(for attendees of Thursday's optional Pitches Workshop) |
|
11:15am to 12:00pm |
How to Get Your Message Out in Today's Changing Media Environment
Rusty Shelton |
|
12:00pm to 1:30pm | Break for lunch* | |
12:00pm to 1:30pm |
Pitches Practice Session
(for attendees of Thursday's optional Pitches Workshop) |
|
1:30pm to 2:15pm |
Narrative Writing in Healing: The Power of Stories
Elizabeth Rider, MD, MSW |
|
2:15pm to 3:25pm |
Using Social Media in Your Professional Work
Tiffany Love, PhD, APRN, FACHE and Ali Raja, MD, MBA, MPH |
|
3:25pm to 3:45pm | Afternoon Break | |
3:25pm to 3:45pm |
Pitches Practice Session
(for attendees of Thursday's optional Pitches Workshop) |
|
3:45pm to 5:30pm |
Elevator & Oral Book Pitches
(All course participants may attend) |
|
5:30pm to 7:00pm | Break for dinner* |
7:00pm to 8:45pm |
Writers Workshop B
Course Faculty Boost the impact of your writing by having it critiqued by a healthcare publishing expert. Workshop instructors will review a sample of your writing that you are invited to submit (this is optional) approximately one month prior to the course. During the workshop, the instructors lead small-group discussions—with no more than 10 attendees—about the strengths and opportunities for improvement in each participant's writing sample. Not only will you receive valuable feedback on your own writing, but you will gain crucial insights from the discussion of your peers' writing. You are invited to participate even if you don't have a writing sample—the tips you get from the critiques of others' work make it well worth attending. Note: While not required, most attendees participate in both Writers Workshops A & B. When enrolling for both of these evening workshops, you will be placed with different instructors to afford you access to different perspectives, skills development, and support to meet your writing and publishing goals. |
7:00am to 8:00am | Continental Breakfast | |
8:00am to 8:45am |
The Art and Science of Publishing Op-Eds in Newspapers and Online Magazines
Jeremy Samuel Faust, MD, MS |
|
8:45am to 9:30am |
How to Effectively Use Social Media to Get Meaningful Results
Rusty Shelton |
|
9:30am to 10:00am | Morning Break | |
10:00am to 10:50am |
Publishing Is Changing the Way Medicine Is Practiced
Julie Silver, MD |
|
10:50am to 11:40am |
A Plan to Get Your Work Published This Year
Julie Silver, MD |
|
11:40am to 1:00pm | Break for lunch* |
*There are many convenient and varied lunch and dinner options within a short walking distance of the course.